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Privacy Policy
In-House York Ltd (“In-House York”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what information we collect, why we collect it, how we use it and the rights you have in relation to your personal data when you use our website, contact us or work with us.
Who we are
In-House York Ltd is a digital marketing agency based in York, United Kingdom.
Contact details:
In-House York Ltd
Suite 1, Utilities House
Osbaldwick
York
YO19 5UP
Email: info@inhouseyork.com
Telephone: 01904 233095
For the purposes of UK data protection law, In-House York Ltd is the data controller for personal information covered by this Privacy Policy.
Information we collect
We may collect personal information when you use our website, submit an enquiry, arrange a call, communicate with us or become a client.
This may include your name, email address, telephone number, company name, job title or position, marketing budget, services you are interested in and any information you provide to us in correspondence.
We may also collect technical and marketing information when you visit our website. This may include your IP address, device and browser information, pages visited, referring website, interactions with our website, and information about the advertising campaign or marketing source that brought you to our website.
Where you submit an enquiry, we may associate this information with your enquiry to help us understand how the lead was generated.
When you sign our service agreement electronically, we also collect information that forms part of the signature audit trail. This includes your name, the date and time of signing, your IP address, and basic information about the device and browser you used, together with a copy of the signed agreement and a unique verification code (hash) for that document.
Where you become a client, we may also process information necessary to manage our relationship with you, provide our services, administer your account, issue invoices and maintain appropriate business and financial records.
How we use your information
We may use your personal information to:
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respond to enquiries and requests;
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arrange calls or meetings;
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provide proposals, quotations and information about our services;
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create and evidence legally binding agreements, including electronic-signature audit trails;
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provide and manage services for our clients;
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communicate with clients and prospective clients;
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manage our commercial and contractual relationships;
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operate, maintain and improve our website;
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measure and attribute enquiries and leads to our marketing campaigns;
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analyse and improve the performance of our advertising and marketing activity;
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measure website and marketing performance;
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prevent fraud, misuse and security incidents;
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maintain appropriate business, accounting and legal records; and
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send marketing communications where permitted by law.
We will only use personal information where we have a lawful basis to do so.
Depending on the circumstances, this may be because processing is necessary to perform a contract or take steps before entering into a contract, because we have a legitimate business interest in responding to enquiries, operating and developing our business, or because we need to comply with a legal obligation.
Where consent is required, including for certain marketing activities or non-essential cookies, we will ask for it. You can withdraw your consent at any time.
Marketing
We may contact existing clients and prospective clients about In-House York services where we are legally permitted to do so.
Where consent is required, we will obtain it before sending marketing communications.
You can ask us to stop sending marketing communications at any time by using an unsubscribe option included in the communication, where available, or by contacting us at info@inhouseyork.com.
Cookies, analytics and advertising
Our website uses cookies and similar technologies to operate correctly, understand how visitors use our website and measure the effectiveness of our marketing.
We use tracking technologies provided by Google and Meta, as well as our own tracking technology. These technologies may collect information about your device, browser, pages viewed, interactions with our website, referring website or advertising campaign, and actions taken on our website, such as submitting an enquiry.
We use this information to understand how enquiries are generated, attribute leads to marketing campaigns, measure advertising performance and improve our website and marketing activity.
Some cookies are necessary for our website to function. Other cookies and tracking technologies, including those used for analytics and advertising, will only be used where the appropriate consent has been obtained.
You can manage or withdraw your consent through the cookie controls provided on our website.
Lead and CRM data
When you submit an enquiry through our website or through advertising platforms such as Google or Meta, the information you provide may be transferred to and stored within our customer relationship management (CRM) system.
We use our CRM to manage enquiries and prospective client relationships, record communications, attribute leads to marketing sources and campaigns, and manage our sales process.
Information stored may include your name, contact details, company information, services you are interested in, the source of your enquiry, relevant marketing attribution information and records of our communications with you.
We only retain and use this information where we have an appropriate lawful basis for doing so and for as long as reasonably necessary for the purposes for which it was collected.
Electronic signatures and contract signing
When you enter into an agreement with us, you may sign our service agreement electronically.
To create a valid and verifiable record of that agreement, we record an audit trail at the point of signing — including the signatory's name, the date and time, the IP address used, and basic device/browser information — and we store the signed document together with a unique verification code (hash) that lets us confirm it has not been altered.
We process this information because it is necessary to enter into and perform our contract with you, and because we have a legitimate interest in keeping accurate, tamper-evident records of the agreements we enter into and in preventing fraud and disputes.
We retain the signed agreement and its audit trail for as long as necessary to manage the contract and meet our legal and accounting obligations.
Sharing your information
We do not sell your personal information.
We may share personal information with, or process personal information using, trusted third parties where this is necessary to operate our business, provide our services and manage our marketing. These may include Google and Meta, website and hosting providers, CRM and communications providers, analytics providers, payment and accounting services, professional advisers and technology suppliers.
We may also disclose information where required by law, regulation or a competent authority, or where necessary to establish, exercise or defend legal claims.
Where third parties process personal information on our behalf, we require them to handle it appropriately and only use it for the agreed purposes.
International transfers
Some of the technology and service providers we use may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure that it receives a level of protection consistent with UK data protection law. This may include relying on an adequacy regulation or using approved contractual safeguards.
How long we keep your information
We only retain personal information for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and reporting requirements.
The appropriate retention period will depend on the nature of the information, why we hold it and any applicable legal or contractual requirements.
When personal information is no longer required, we will delete it or securely anonymise it where appropriate.
Keeping your information secure
We take appropriate technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.
However, no internet-based service can guarantee absolute security, and you should take appropriate care when sending information online.
Your rights
Under UK data protection law, you may have rights relating to your personal information, including the right to request access to your personal information, correct inaccurate information, request deletion or restriction of your information, object to certain processing and, in some circumstances, request that your information is transferred to you or another organisation.
Where we rely on your consent, you also have the right to withdraw that consent.
These rights depend on the circumstances and the lawful basis on which your information is being processed.
To exercise any of these rights, contact us at info@inhouseyork.com.
Complaints
If you have concerns about how we use your personal information, please contact us in the first instance so that we can investigate.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent regulator for data protection.
Third-party websites
Our website may contain links to websites operated by third parties. We are not responsible for the privacy practices of those websites, and we recommend reviewing their privacy information before providing them with personal information.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal obligations.
When we make changes, we will update the date shown at the bottom of this page.